Market Research

Our diversity is your advantage!

So that we can deliver reliable figures, we rely on different data sources. As well as macroeconomic data and industry reports, we also analyse studies by third-party providers and internal key figures to achieve a meaningful market assessment. Based on different assessments on industry development, we also create forecast scenarios that our clients can use as a basis for their sales planning and guidance, and as decision-making tools for product development.

We work creatively and analytically. We are your equal partner in all subject areas – from individual analyses to continuous market monitoring. We will supply you with market and customer information as a basis for your strategic decisions and operational measures. Moreover, we can integrate this data into your IT systems as and when required, to guarantee the continuous and targeted use of this information.

Market studies

Market knowledge is the prerequisite for all successful engagements in Asia, so quality and usability are especially important in a market study. A high population in the target countries does not guarantee lots of business and market potential. Expensive German products [...]

Customer surveys

We will work for you so that you can convert the needs and requirements of your customers into measurable company success. This includes the following services: Expert interviews: If your aim is to generate significant findings for your company by [...]

Monitoring

Monitoring is the target-orientated, long-term recording, monitoring, analysis and evaluation of processes and data that is necessary for the successful management of destinations and operations. Monitoring cannot solve problems, but it can point to problems that need to be solved. [...]

Competitor analysis

A meticulous analysis of competitors gives you information about the pricing policies, customer structures, market shares, sales strategies, value-added depths, production costs and financial power of your competitors. A strength/weakness profile of your company created by us will help you develop [...]